CORDIS Project
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This project aims to enhance customer engagement for mobile telecom operators using AI-driven communication tools. By personalizing interactions, it seeks to reduce customer churn and improve satisfaction in a competitive market.
European mobile telecom operators struggle with low customer satisfaction and loyalty in highly competitive markets resulting in high churn (an average mobile operator churn of 14% means that an operator with 5m customers loses 700,000 customers each year), lower ARPU and a high marketing spend to win new customers.
Many operators use advanced churn prediction models today but have not yet found an effective way to leverage on this knowledge at large scale.
They now demand tools to efficiently e…
WIRAYA SOLUTIONS AB
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