CORDIS Project
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This research addresses the challenges of behavior change related to health and energy consumption. It aims to understand why individuals often ignore information about their behaviors and develop interventions to encourage better monitoring and decision-making.
One of the most significant challenges facing science and society is how to promote lasting changes in people’s behaviour.
What kinds of interventions influence the behaviours that lead to obesity or persuade people to use less energy in their homes?
The present proposal argues that one reason that people struggle to change is that they fail to monitor the relation between their current behaviour and their desired behaviour.
For example, few people watch their weight, monitor their household ene…
THE UNIVERSITY OF SHEFFIELD
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