CORDIS Project
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This project introduces a blockchain-based solution to combat olive oil counterfeiting, providing consumers with a tool to verify authenticity through their smartphones. The technology aims to protect legitimate producers and enhance consumer trust in olive oil products.
Legal, serious European producers of original olive oil are struggling against the fraud committed by European and non-European counterfeiters.
Solutions are not working well enough: either they don’t work, either they require high investments for small companies, either they unsuccessfully try to oblige non-willing distributors (more on that later)… Fines and inspections don’t work.
And Consumers keep on been unprotected, at a European and non-European level.
It is time to do something differe…
HASHED BLOCKTAC SL
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