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Cypheme creates AI-based systems to combat counterfeiting by enabling consumers to verify product authenticity using smartphone cameras. Their technology includes unique security features that help protect brands and ensure consumer safety.
Counterfeiting is a crime, involving the manufacturing or distribution of goods under someone else's name, and without their permission.
According to an International Chamber of Commerce, the total value of counterfeit and pirated goods globally is around €1.77 trillion.
Each year EU companies lose €83 billion in sales due to counterfeited products.
Although the counterfeiting has been a problem for decades, there is no effective solution that allows consumers to simply verify authenticity of pr…
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